Feilding Cage is a 20-something new media journalist living in New York City and working at TIME magazine. His work at TIME involves site design and developing interactive graphics for editorial content. He was one of two designers to complete the TIME.com redesign to be launched in September 2008.
Before coming to TIME, Feilding worked for six months at the News & Record in Greensboro, N.C., as a multimedia producer. There some of his work covered President Bush visiting the region and the Eastern Guilford High School fire. He also designed Flash advertising and marketing modules and a community-driven photo project presenting user generated content in a multimedia format.
Before jumping into the working world just a few years ago, Feilding was the Online Editor, and later Graphics & Multimedia Editor, for The Daily Tar Heel, the student-run independent newspaper at UNC-Chapel Hill. In 2006, he graduated from The University of North Carolina at Chapel Hill with a degree in journalism and mass communication after nearly finishing both math and political science majors.
Today his interest in journalism extends mostly to the online medium and the tools used to produce the news in that format: integrated multimedia and interactivity. But despite his age and his job, Feilding still prefers reading the print edition of the New York Times.
Feilding's work, both individually and as part of a larger team, have been honored with awards from Malofiej, the Society for News Design, the Horizon Interactive Awards and the Associated Collegiate Press.
When not thinking about actionscript or Maya, you’ll typically find Feilding running or exploring New York City. He's a self-proclaimed pop music addict who loves running and reading. And, one day, he will own a golden retriever.
E before I is how you spell his name, Feilding, and it is the brand of this collection of work. The idea of "e before i" came from a graphics class in college where he was asked to design a personal logo as a class project. His inspiration came from that same professor who had many spellings for his name — none of which were ever correct. Thus, his logo became a reminder to her of his name's awkward spelling. She still spelled it wrong.
